The Focus of the Room
High-level event designed to help cybersecurity companies enter the US market and scale.

US Market Entry & Readiness

MSP & Channel Ecosystems

Building the US GTM Engine
What the Event is Built For
Scaling Cybersecurity Companies into the US Market
Intent-Driven Attendance
Curated Room
Ecosystem Access
Execution-Oriented Format
Everyone in the room has a reason to be there
Participants attend Ascent with a clear objective whether preparing for US market entry, building partnerships, or supporting scale. This shared intent creates higher-quality discussions and faster alignment.
Why Attend?
Most European cybersecurity companies fail in the US because they treat expansion as a hiring exercise.
They hire a VP of Sales, burn $500k, and discover too late that the real issue was channel design, positioning, and market structure.
▶ At Cyber Market Penetration event, we break down the most expensive mistakes in US expansion and how to avoid them.
De-Risk Your US Expansion
Access to the Right Ecosystem
Decisions You Can Stand Behind

